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Santa Barbara

Reflections on the Last Year of Rebuilding the Loam Coffee Brand

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Reflections on the Last Year of Rebuilding the Loam Coffee Brand

It was literally a year ago today that I was sitting in a coffee shop in Santa Barbara, California, with my journal and laptop open. Since I was on the coast, it seemed appropriate to listen to the Beach Fossils on Spotify. I sat there wide-eyed and excited. After selling Loam Coffee three years prior, it was mine again. I just got it back before hopping on a plane to attend a wedding in California. Now what?

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